MarketingFOMO's Digital Marketing News 🔭 [July 22, 2024]

Let’s go through the latest in digital marketing news, resources, tools, and jobs…

👍 Social

25 Best AI Social Media Tools to Try in 2024 [Tested Manually]
Margarita Loktionova
Margarita shares the list of the best AI tools for social media management and content creation.

Power Words: 150+ Words to Drive More Clicks and Conversions on Social Media
Rochi Zalani
Create posts and captions that turn viewers into followers and followers into customers with this list of over 150 power words, with examples of how to use them.

Social Media Benchmarks: Q2 2024 [Data & Tips]
Christina Newberry
Get up-to-date social media benchmarks for key industries and understand how your results stack up right now.

20 Popular Social Media Sites Where Your Brand Can Shine
Ankit Vora
Discover the 20 top social media platforms with key stats and tips to choose the best channels for your brand's growth.

📣 Ads

Meta expands overlay ads to Instagram Reels
Meta 
Meta added overlay ads to Instagram Reels, offering new ad placements to reach users with banner ads while they watch reels.

Apple Moves Ads to Top Spot in App Store Search Tab Redesign
Talha Mumtaz
Apple has updated the App Store's Search tab, removing the Discover section and placing suggested apps, including ads, more prominently below the search bar. 

Exclusive: Taboola to sell ads for Apple
Sara Fischer
Ad tech giant Taboola has struck a deal with Apple to power native advertising within the Apple News and Apple Stocks apps, Taboola founder and CEO Adam Singolda told Axios.

Google Merchant Center Next Coming To All Merchants
Barry Schwartz
Google announced that Google Merchant Center Next is now coming to all merchants this month.

📝 Content Marketing

Content marketing and SEO: Creating an integrated SEO plan
Marcus Miller
Explore the benefits of merging SEO and content marketing and how this powerful combination can enhance your online presence.

7 Bluesky Content Ideas and Tips for Your Next Post
Tamilore Oladipo
Tamilore shares 7 Bluesky content ideas and tips that anyone from newbies to pros can use. 

3 ways to add a human touch to AI-generated content
Bruce Clay
Find out how to add a personal touch, maintain your brand voice and incorporate human expertise into AI-generated content.

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😎 Creators & Influencers

How partnerships between athletes and brands are beginning to resemble influencer deals
Sam Bradley 
Bonds between brands and athletes are beginning to look a lot more like influencer-advertiser relationships. “We are seeing athletes operate a lot more like creators”.

Post Performance Report: Brands who highlight their employees’ POV
Aubree Smith
Consumers want to see more brands showcasing frontline employees in their social media content. Here are brands to look to for inspiration.

Why You Shouldn’t Overlook LinkedIn Influencer Marketing Anymore
Ismael El Qudsi
Ismael shows how you can ensure you are tapping into your best options and opportunities on the professionally focused social media platform.