
Your Digital Marketing News
[February 23rd, 2026]
Let’s go through the latest in digital marketing news, resources, tools, and jobs…
The Best Time to Post on TikTok in 2026 — New Data from 7M Posts
Kirsti Lang
Kirsti analyzed 7.1 million TikTok posts to find the best time to post on TikTok in 2026. Here's what the data says — plus how to find your own best times.
X continues to bet on vertical video with its latest update
Lauren Forristal
X recently introduced a new immersive video player, signaling another major step in its ongoing push into video-focused experiences.
How to build a strong brand voice on social media (and beyond)
Christina Newberry
Christina shares what brand voice is, shares real examples, and follows a step-by-step framework to build a consistent, memorable presence.
YouTube Expands Livestream Donations, Updates Shorts Editing Tools
Andrew Hutchinson
YouTube is expanding access to its live-stream jewels, while it’s also adding some more precise editing tools to give you more creative control over your content.
📣 Ads
Are Your Google Ads Gen Z Proof? Strategies To Win The 18-24 Segment
Sarah Stemen
Data-driven attribution and smart bidding are no longer optional when targeting a generation that loops between video, social proof, and search before converting. Sarah shares tactical adjustments to future-proof your Google Ads account.
ChatGPT ads spotted, and they are quite aggressive
Anu Adegbola
ChatGPT ads are spotted by U.S. users, and they're appearing on the very first prompt, not after lengthy conversations as some predicted.
Google Ads Launches Results Tab for Recommendations
Hana Kobzová
Google has published a new official help page introducing the Results tab in Google Ads Recommendations, allowing advertisers to measure the actual performance impact after applying certain recommendations.
Is Google Ads Fighting You? Here is What Those "Limited" Warnings Really Mean
Jyll Saskin Gales
Your Google Ads account isn't broken. It's just communicating trade-offs. Jyll breaks down the truth about budget, bid, and quality limitations in this guide.
📝 Content Marketing
“We Analyzed 8,000 Content Marketing Job Listings: The Shift from Writing to Ownership”
Margarita Loktionova
Margarita analyzed 8,000 US content marketing job listings to show how roles shift from writing to owning SEO, AI discovery, storytelling, and impact. “Execution-heavy roles now make up 34% of listings, while demand for mid-level generalist titles dropped by 70%+ since 2023”.
The Role of Informational Content in the Age of LLMs
Aimee Jurenka
Aimee talks through how to handle informational content in the age of AI summarization and provides a handy optimization checklist.
Content amplification: How to amplify content across every marketing channel
Kayla Schilthuis-Ihrig
Kayla shares proven content amplification strategies to extend your reach across social media, email, and paid channels, plus the best tools for measuring results.
Why Going Viral Isn’t the Flex Your Boss Thinks It Is: How to Craft Content with Purpose
Zoe Burke
Zoe challenges the obsession with going viral and introduces her PURPOSES framework - a practical system for creating strategic, multi-platform content built on trust, clarity, and long-term impact.
😎 Creators & Influencers
Snapchat to launch creator subscriptions in push to diversify revenue
Zach Vallese
Snap is introducing a subscription feature that will allow creators to earn recurring income directly from their most engaged fans, as the social media company works to diversify beyond advertising.
Mastodon, a decentralized alternative to X, plans to target creators with new features
Sarah Perez
Mastodon will make its onboarding process more understandable, while also promoting smaller servers. The company will look to bring on more content creators, including public figures, journalists, and institutions, with a series of updates to its app.
Post Performance Report: Brands turning cultural moments into standout content
Benedict Nicholson
Culture moves at the speed of social media. These brands not only kept up with online culture, but they turned it into meaningful content.
How can influencer marketing remain authentic?
Hayley Guest
“The retail brands winning today are those that recognise creators not just as marketing add-ons, but as one of the most valuable marketing tools available to them”.
🤖 AI in Marketing
ChatGPT searches in English, even when you don't
Tomek Rudzki
Tomek analyzed over 10 million ChatGPT searches to understand how it actually finds its answers. “43% query fan-outs for non-English prompts are performed in English”.
AI Search Has a Spam Problem
Dan Petrovic
Dan explains why this is worse than traditional web spam, how it works, how platforms will respond, and what you can do to help.
Are Citations in AI Search Affected by Google Organic Visibility Changes?
Lily Ray
An analysis of 11 sites hit by Google's recent January 2026 algorithm update shows that losing organic visibility could mean losing AI search citations too. Lily goes through it.
🚀 SEO
Google Says Links Will Be More Visible In AI Overviews
Matt G. Southern
Google is adding hover link pop-ups on desktop in AI Overviews and AI Mode, plus more prominent link icons within responses across desktop and mobile. They described the new UI as “more engaging, making it easier to get to great content across the web.”
Google AI Mode Works In 53 New Languages
Barry Schwartz
Nick Fox from Google announced they have added 53 new languages to AI Mode, which means AI Mode works in just under 100 languages.
Google Search Console AI-powered configuration rolling out
Barry Schwartz
Google is rolling out its new AI-powered configuration tool that lets you ask AI questions about Google Search Console performance reports and get answers. This is only supported in the Performance report and isn’t available for Discover or News reports yet.
💼 Digital Marketing Jobs
⚒️ Marketing Tools
Formaly - Forms that feel like conversations
Formaly
Create AI-powered forms with natural language prompts. Collect feedback through engaging chat interfaces.
Cue - Social Media Scheduling
Cue
Schedule posts, manage multiple accounts, and let AI help you create content that resonates — all from one simple dashboard.
💎 Feedback & Sponsorships?
If you want to give me any heads up on worthy digital marketing resources to include next week, want to be featured, to sponsor, or any other feedback regarding MarketingFomo, just send me a message over here.
That’s a lot of digital marketing for this week! Until the next one, with another edition of MarketingFomo 🔭

Aleyda Solis
SEO Consultant and Wrapper of SEOFOMO & MarketingFomo and AI Marketers
Find me on X / Bluesky / YouTube / LinkedIn / Website

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